Customer Satisfaction Survey Template

Customer satisfaction paper survey with 23 questions on product perception, service quality, buying experience, and loyalty. Print, hand out, and scan forms for instant results.

This is a ready-made survey template you can use two ways. Print it on paper and hand it out, then scan the completed forms and PaperSurvey reads the answers for you automatically, no manual typing. Or share the very same template as an online web survey. The preview below shows the printable paper version.

Use this template

Copy this template into your account, then customize it to suit your needs.

This customer satisfaction paper survey gives you a ready to print feedback form for gauging how buyers feel about your products, service, and value. It suits retail, service businesses, and account teams that want structured input without an online form. The template has 23 questions and prints on three pages.

What this survey measures

The questions move from product perception to overall loyalty. Respondents start with how long and how often they buy from you, then pick the words they associate with your products and rate quality, reliability, ease of use, range, and value, including how your quality and prices compare to competitors. A service section rates professionalism, responsiveness, speed, and promises kept, and records whether support issues were resolved. A buying section covers stock, ordering, delivery, and how well problems were handled. The closing section asks about repeat purchase, overall satisfaction, and how likely customers are to recommend you, followed by two open comment boxes.

How to use it on paper

Print copies and hand them out at the checkout counter, after a support visit, or with a mailed order. Ask customers to use a blue or black pen and mark one box per rating question. Collect finished forms in a drop box or at the front desk, then scan or photograph them into PaperSurvey. The system reads the marked answers automatically and turns every stack of forms into charts and exportable data.

Customize this template

Most teams swap in their logo, adjust the rating wording, and add or remove questions to match their products and channels. You can rename the choices, change the scale labels, or drop questions that do not apply. The layout reflows automatically, so spacing and pagination stay clean.

Preview the PDF above, or use this template to start collecting responses today.

Paper and web from one template

Every PaperSurvey template is a hybrid survey: run it on paper and scan the forms, share it online as a web survey, or do both at once and collect all the responses in one place. to see how it looks online, or open it in a new tab. It is a live preview only, so nothing you enter is saved.

Questions in this template

  1. How long have you been our customer?
  2. How often do you buy from us?
  3. How did you first hear about us?
  4. Which of the following words would you use to describe our products?
  5. How would you rate our products on the following?
  6. Compared to our competitors, how is our product quality?
  7. Compared to our competitors, how are our prices?
  8. How well do our products meet your needs?
  9. How would you rate our service on the following?
  10. Have you contacted our customer support in the last six months?
  11. If yes, how did you contact us?
  12. If yes, was your issue resolved?
  13. How do you usually buy from us?
  14. How often is the item you want in stock?
  15. How would you rate your buying experience?
  16. Have you had a problem with an order in the last six months?
  17. If yes, how well did we handle it?
  18. How likely are you to buy from us again?
  19. Please rate your agreement with the following statements.
  20. Overall, how satisfied are you with our company?
  21. How likely are you to recommend us to people you know?
  22. What do you value most about doing business with us?
  23. What one thing should we improve?

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